by Bruce | June 6, 2024 | Articles, Branding, Business Models, Client Relationships, Finance, Leadership, Marketing, Strategic Client Management
This column is by Janet Stanton, Partner, Adam Smith, Esq. At far too many law firms, client or matter intake consists of a perfunctory credit and conflicts check, and you’re off to the races. This forfeits the opportunity to intentionally and purposefully manage the...
by Bruce | July 16, 2023 | Articles, Branding, Business Models, Cultural Considerations, Finance, Leadership, Partnership Structures, Strategic Client Management, Strategy
It has been four years since we initially published our series laying out a law firm market segmentation model we called the “Maroons & The Grays,”[1] and four years on is none too soon for an update. No model is, or should be, static, and as we have worked with...
by Bruce | June 20, 2023 | Articles, Branding, Business Models, Client Relationships, Compensation, Cultural Considerations, Finance, Globalization, Leadership, Partnership Structures, Practice Group Management, Recruiting, Strategic Client Management, Strategy
Something that feels structurally different seems to have developed in the lateral market. The ambition of this essay is to describe what we think it is, why it has developed, and what it portends for the future of BigLaw. Plus, with any luck, some ideas or at least...
by Bruce | May 23, 2023 | Articles, Business Models, Cultural Considerations, Finance, Leadership, Practice Group Management, Recruiting, Strategic Client Management, Strategy
The first truly evil character to appear in Scripture is of course the Snake in the Garden of Good and Evil. Not a nice guy, not someone you’d want to emulate, not a role model: The Snake of all Snakes at the coulda-been Eternal Garden Party, harbinger of bad...
by Bruce | April 25, 2023 | Articles, Client Relationships, Compensation, Cultural Considerations, Ineffable, Leadership, Partnership Structures, Practice Group Management, Recruiting, Strategic Client Management, Strategy
Ever since “RTO” became a real possibility, I have been firmly and decisively on the fence about the best policy for firms to follow. A free-for-all come and go (or don’t come) as you wish? Sure, why not? We’re all adults here, right? Now my...
by Bruce | March 8, 2023 | Articles, Compensation, Cultural Considerations, Leadership, Practice Group Management, Recruiting, Strategic Client Management, Strategy, Technology strategy
Covid-19 may be behind us as a daily personal preoccupation, but one major repercussion of its shockingly extended and global impact is still with us: Do we or do we not go back to the office? May we review the bidding? Totally remote/zero days-week in the office is...