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Shout Out to Kirkland

by Bruce | October 8, 2026 | Articles, Branding, Compensation, Finance, Leadership, Partnership Structures, Strategy

This column is by Janet Stanton, Partner, Adam Smith, Esq. We generally eschew commenting on daily comings-and-goings in Law Land.  We make an exception here, because this is actually huge news. I’m speaking about Kirkland’s decision to stop disclosing financial info...

My Bloomberg Law Interview on Leverage

by Bruce | September 23, 2026 | About the Site, Articles, Business Models, Finance, Partnership Structures, Strategy

Many thanks to our good friends at Bloomberg Law for asking me in to chat about the economic and revenue/profit function of leverage in BigLaw. Take a look!

Whither Agentic AI and Law Firms?: My Interview with Sidebar

by Bruce | August 25, 2026 | Articles, Business Models, Cultural Considerations, Generative AI, Leadership, Partnership Structures, Strategy

A little while ago I was interviewed by Niraj Chhabra of Sidebar Advisors.  He publishes a podcast and here’s a link to my conversation with him.   He also shared alternative platforms where you can find our conversation in case you are more comfortable with one of...

The Maroons & the Grays: An Update

by Bruce | August 16, 2026 | Articles, Branding, Business Models, Client Relationships, Generative AI, Leadership, Partnership Structures, Strategy

Back in 2019 we published a three-part series introducing and fleshing out our model of the competitive market segmentation of law firms.   We posited that the two primary segments of BigLaw are the “maroons,” go-to firms for bet-the-company matters garnering...

Scale Matters

by Bruce | June 26, 2026 | Articles, Branding, Business Models, Client Relationships, Generative AI, Leadership, M&A, Partnership Structures, Strategy

In the past we have written that for law firms scale—number of partners and total lawyers, number of offices, total revenue, &c.—doesn’t really matter.  The distinctions that clients care about center around specific domain/practice area expertise, track record, a...

Bruce Interviewed About Agentic AI

by Bruce | April 22, 2026 | About the Site, Articles, Compensation, Cultural Considerations, Leadership, Partnership Structures, Strategy, Technology strategy

Being published live today are links to video recordings of my recent interview with Sidebar Advisors’ Founder and Managing Director, Niraj Chhabra.  Copious thanks to Niraj and his team for making this possible. Spotify Apple Buzzsprout We covered a lot of...
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