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Sure You’re Smart, But Do You Think? (There is a difference)

by Bruce | September 3, 2026 | Articles, Branding, Business Models, Cultural Considerations, Law Schools, Recruiting

The following article is by Janet Stanton, Partner, Adam Smith, Esq. LLC. Our industry is awash with really smart people.  You kinda have to be to get into and through a top law school.  Then, why is there such a paucity of creative thinking in Law Land?  After...

Whither Agentic AI and Law Firms?: My Interview with Sidebar

by Bruce | August 25, 2026 | Articles, Business Models, Cultural Considerations, Generative AI, Leadership, Partnership Structures, Strategy

A little while ago I was interviewed by Niraj Chhabra of Sidebar Advisors.  He publishes a podcast and here’s a link to my conversation with him.   He also shared alternative platforms where you can find our conversation in case you are more comfortable with one of...

The Maroons & the Grays: An Update

by Bruce | August 16, 2026 | Articles, Branding, Business Models, Client Relationships, Generative AI, Leadership, Partnership Structures, Strategy

Back in 2019 we published a three-part series introducing and fleshing out our model of the competitive market segmentation of law firms.   We posited that the two primary segments of BigLaw are the “maroons,” go-to firms for bet-the-company matters garnering...

Are You Smarter (at AI) Than Your Clients?

by Bruce | July 28, 2026 | Articles, Business Models, Generative AI, Strategy, Technology strategy

About a month ago, Steven Croley, Chief Policy Officer and GC at Ford Motor–who, full disclosure, I do not know–published a column on Bloomberg Law opening with the commonplace observation that AI is disrupting the legal services market for large public...

Happy Birthday, Adam Smith!

by Bruce | July 17, 2026 | Adam Smith Himself, Articles

Although “birth certificates” were far in the future in 1723, today is by consensus deemed to be Adam Smith’s birthday, in 1723, in Kirkcaldy, Scotland.  Today he would be 303.    

And Now a Word From Your Editor: Blather

by Bruce | July 9, 2026 | Articles, Cultural Considerations, Leadership

You should not be surprised to learn that in my travels across the legal, business, and strategic commentariat, I form opinions–some probably too quickly or too definitively–about the quality of what I’m reading. As an exercise that began as casual...
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