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My Bloomberg Law Interview on Leverage

by Bruce | September 23, 2026 | About the Site, Articles, Business Models, Finance, Partnership Structures, Strategy

Many thanks to our good friends at Bloomberg Law for asking me in to chat about the economic and revenue/profit function of leverage in BigLaw. Take a look!

Pay Wars & MSO’s: Huh?

by Bruce | September 15, 2026 | Articles, Business Models, Client Relationships, Cultural Considerations, Generative AI, Leadership, Strategy, Technology strategy

David Morley, former head of Allen & Overy and, happy disclosure, a long-time friend, just published an article over at law.com that starts like this: The call usually comes on a Friday afternoon. A star partner has an offer from a rival: an eight-figure...

Sure You’re Smart, But Do You Think? (There is a difference)

by Bruce | September 3, 2026 | Articles, Branding, Business Models, Cultural Considerations, Law Schools, Recruiting

The following article is by Janet Stanton, Partner, Adam Smith, Esq. LLC. Our industry is awash with really smart people.  You kinda have to be to get into and through a top law school.  Then, why is there such a paucity of creative thinking in Law Land?  After...

Whither Agentic AI and Law Firms?: My Interview with Sidebar

by Bruce | August 25, 2026 | Articles, Business Models, Cultural Considerations, Generative AI, Leadership, Partnership Structures, Strategy

A little while ago I was interviewed by Niraj Chhabra of Sidebar Advisors.  He publishes a podcast and here’s a link to my conversation with him.   He also shared alternative platforms where you can find our conversation in case you are more comfortable with one of...

The Maroons & the Grays: An Update

by Bruce | August 16, 2026 | Articles, Branding, Business Models, Client Relationships, Generative AI, Leadership, Partnership Structures, Strategy

Back in 2019 we published a three-part series introducing and fleshing out our model of the competitive market segmentation of law firms.   We posited that the two primary segments of BigLaw are the “maroons,” go-to firms for bet-the-company matters garnering...

Are You Smarter (at AI) Than Your Clients?

by Bruce | July 28, 2026 | Articles, Business Models, Generative AI, Strategy, Technology strategy

About a month ago, Steven Croley, Chief Policy Officer and GC at Ford Motor–who, full disclosure, I do not know–published a column on Bloomberg Law opening with the commonplace observation that AI is disrupting the legal services market for large public...
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