by Bruce | March 15, 2006 | About the Site, Articles, Cultural Considerations, Globalization, Knowledge Management, Marketing, Practice Group Management
Nadia Cristina, Managing Editor of London-based pm magazine, who was gracious enough to agree to an interview when I was over there last fall, just forwarded one of the fruits of that meeting to me, an article I co-authored with Bruce Marcus titled...
by Bruce | March 14, 2006 | Articles, Cultural Considerations, Finance, Globalization, Leadership, Partnership Structures, Practice Group Management, Strategy
When it comes to law firm financial performance, there’s a fatalistic school of thought which more or less adopts the following position: "Profitability all depends on matters outside the firm’s immediate control, starting with the basics such...
by Bruce | March 11, 2006 | Articles, Cultural Considerations, Leadership, Practice Group Management, Strategy, Technology strategy
In 2004 James Surowiecki, a business columnist with The New Yorker, published the well-received The Wisdom of Crowds, which explored (and celebrated) the phenomenon of "collective intelligence," whereby the consensus forecast of a number of lay people was...
by Bruce | March 9, 2006 | Articles, Finance, Leadership, Marketing, Practice Group Management
A reader (partner in an AmLaw 10 firm) writes: "Most businesses know their leading indicators of sales. For example, if the company increases the number of sales calls in January, there will be more sales in April. "Has anyone analyzed empirically what the...
by Bruce | March 7, 2006 | Articles, Leadership, Marketing, Practice Group Management, Strategy
I’ve long believed that marketing is harder than it looks, and for those of you reading this who are marketing professionals, suffice to say you have my deepest sympathy, respect, and affection. (Readers who know me personally also know that...
by Bruce | February 27, 2006 | Articles, Cultural Considerations, Knowledge Management, Leadership, Practice Group Management, Strategy, Technology strategy
My professional friend Rob Cross is a professor of management at the University of Virginia and, I think it’s safe to say, the leader in applying "social network analysis" (SNA) to business and professional organizations. SNA is nothing...