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Associate Salaries: The Great Debate

by Bruce | April 1, 2006 | Articles, Compensation, Cultural Considerations, Finance, Globalization, Leadership, Marketing, Partnership Structures, Strategy

By now a fair amount of blawgosphere ink has already been spilled on Cameron Stracher’s Op-Ed in today’s WSJ, “Cut My Salary, Please!” arguing, essentially, that the recent round of associate pay hikes (from $125,000 to $145,000 for...

“The Vanishing Middle”

by Bruce | March 29, 2006 | Articles, Cultural Considerations, Finance, Globalization, Leadership, Marketing, Strategy

This is McKinsey’s analysis of "The Vanishing Middle"—here, the phenomenon across 25 product categories ranging from mobile phones to banking, appliances to apparel, that both premium and no-frills products grow at the expense of...

SUNY/Stony Brook’s MBA for Law Firm Leaders Launches Next Month

by Bruce | March 16, 2006 | Articles, Finance, Globalization, Knowledge Management, Leadership, Marketing, Practice Group Management, Strategy, Technology strategy

Reminder & Update:  The SUNY/Stony Brook MBA Program exclusively for law firm managers is starting the last week of April.  I’m a faculty member, teaching the core (a/k/a required) course, "Strategic Technology & Innovation," and we...

The London-Based “PM Forum” and Blogs as Professional Communities

by Bruce | March 15, 2006 | About the Site, Articles, Cultural Considerations, Globalization, Knowledge Management, Marketing, Practice Group Management

Nadia Cristina, Managing Editor of London-based pm magazine, who was gracious enough to agree to an interview when I was over there last fall, just forwarded one of the fruits of that meeting to me, an article I co-authored with Bruce Marcus titled...

“What Differentiates Our Firm Is…” [Nothing]

by Bruce | March 9, 2006 | Articles, Finance, Leadership, Marketing, Practice Group Management

A reader (partner in an AmLaw 10 firm) writes: "Most businesses know their leading indicators of sales. For example, if the company increases the number of sales calls in January, there will be more sales in April. "Has anyone analyzed empirically what the...

All Marketing Generalizations Are Obvious

by Bruce | March 7, 2006 | Articles, Leadership, Marketing, Practice Group Management, Strategy

I’ve long believed that marketing is harder than it looks, and for those of you reading this who are marketing professionals, suffice to say you have my deepest sympathy, respect, and affection.   (Readers who know me personally also know that...
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