The always-inspiring Joy London of "excited
utterances"
has penned
a Blogging 101 article for Legal
IT.
  Although much of what Joy has to say is targeted at
what might charitably be described as the extreme novitiates in the
audience (what a blog is, for starters), she has some insightful observations
on why the blog medium and legal practice are a match made in heaven:

  • people are a firm’s true intellectual capital, just as the individuals
    constituting the legal blogosphere are the source of its true power;
  • the mindset behind successful and effective blogs—an impulse
    to share reliable analysis and observation—is precisely the
    instinct that animates successful knowledge management in a firm;
    and
  • at least in the legal blogging community, bloggers "exuberantly
    share links and observations."

Joy kindly concludes with a list of about a dozen of her favorite
US- and UK-based blawgs, and—the envelope, please—"Adam
Smith, Esq." is right there.  Yo, Joy:  Would you
prefer a bottle of champagne, or Scotch?

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