The always-inspiring Joy London of "excited
utterances" has penned
a Blogging 101 article for Legal
IT. Although much of what Joy has to say is targeted at
what might charitably be described as the extreme novitiates in the
audience (what a blog is, for starters), she has some insightful observations
on why the blog medium and legal practice are a match made in heaven:
- people are a firm’s true intellectual capital, just as the individuals
constituting the legal blogosphere are the source of its true power; - the mindset behind successful and effective blogs—an impulse
to share reliable analysis and observation—is precisely the
instinct that animates successful knowledge management in a firm;
and - at least in the legal blogging community, bloggers "exuberantly
share links and observations."
Joy kindly concludes with a list of about a dozen of her favorite
US- and UK-based blawgs, and—the envelope, please—"Adam
Smith, Esq." is right there. Yo, Joy: Would you
prefer a bottle of champagne, or Scotch?