It’s our great pleasure—you can take this to the bank, as they say—to let you know we have just published our latest book, Tomorrowland: Scenarios for law firms beyond the horizon.
It’s the third book from Adam Smith, Esq., following Growth Is Dead: Now What? (2013) and A New Taxonomy: The seven law firm business models (2014). All are available on Amazon in softcover and Kindle format, and Tomorrowland will also be available this spring as an audiobook and in a Spanish language translation.
Tomorrowland lays out possible future scenarios for law firms, ranging from “nothing changes,” to profound dislocations brought about by developments such as lawyer psychology blocking essential reforms, a dramatic escalation in the war for talent, the triumph of brand names, genuine and useful machine intelligence, new entrants (including the Big Four) grabbing market share, and more. It doesn’t predict what will happen but explains what could, drawing widely from the history of other industries and broad experience with how markets evolve and change.
A few early reactions:
“Must reading for every law firm managing partner, for every law firm partner, and for anyone interested in the future of Big Law. Extraordinarily well done and insightful; courageous and audacious. A tour de force.”—Brad Karp, Chair of the Firm, Paul Weiss
“Covers some big territory very well and tests the edges of what is comfortable. Thoughtful and challenging; motivates the reader to pause and think, in spades.”—Mark Rigotti, Chief Executive Officer, Herbert Smith Freehills
“No self-respecting law firm leader should be prepared to run the risk of leaving it unread.”—Charles Martin, Senior Partner, Macfarlanes [from the Foreword]
“Masterful—a convergence of a lifetime of learning, and not just between the white lines of the legal industry.”—Peter Kalis, Chairman and Global Managing Partner, K&L Gates
We hope you enjoy it, but more importantly we look forward to your thoughts; we’d love to hear from you.